Since the Association of Commercial Exchange on the Internet was created in 1991, the commercial use of the Internet was initiated and since then companies have used the Internet in various applications.
Below is a list of applications or activities that the company can use to take advantage of the Web:
Email: is one of the most important applications for most companies.
On-line product demonstration: can include catalogs and sample texts.
Customer service in real time: customers can place orders by entering information with the keyboard about the payment and the address to which they should send the item they purchased. Ask for supplies and follow up on orders placed.
Multimedia interactions: you can see rooms of a hotel chain in video.
Make reservations for tickets and tours electronically: obtain information about rates and make reservations online.
Sale of tickets and subscriptions.
Promote activities and products: currently the Web sites that earn the most money are those that sell advertising spaces directly on their sites (through banners). The prices of advertisements on the Web cost between US $ 2 and US $ 10. by a thousand "readers". A problem with advertising banners is that their effectiveness is relatively low, since less than 5% of users click on the banner to go to the advertiser's site.
Publication of the annual report, financial statements, results of the quarter of the company, internal magazine, etc.
Learn about the competition: through browsing the institutional pages of your competitors.
0 comentarios:
Publicar un comentario