It can be defined as, a sensation that occurs in response to the stimulation of the eye and its nervous mechanisms, by the light energy of certain wavelengths.
People who work with colors - artists, therapists, graphic designers or industrial products, interior architects or fashion designers - should know what effect colors produce on others.
Each of these professionals works individually with their colors, but the effect of them must be universal.
Some studies show that colors and feelings do not combine accidentally, that their associations are not matters of taste, but universal experiences deeply rooted from childhood in our language and our thinking.
Psychological symbolism and historical tradition allow us to explain why this is so.
Creativity is composed of a third of talent, another third of external influences that promote certain skills and another third of knowledge acquired on the domain in which creativity is developed.
Who knows nothing of the universal effects and the symbolism of colors and relies only on his intuition, will always be outdone by those who have acquired additional knowledge.
If we know how to use the colors properly, we will save a lot of time and effort.
What effects produce the colors?
We know many more feelings than colors. Therefore, each color can produce many different effects, often contradictory.
The same color acts on each occasion differently. The same red can be erotic or brutal, untimely or noble.
The same green may seem healthy, or poisonous, or tranquilizing. A yellow, radiant or hurtful.
To what are so particular effects due? No color appears isolated; each color is surrounded by other colors. In an effect several colors intervene-a color chord.
A chromatic chord is composed of those colors most frequently associated with a particular effect. Some research shows that equal colors are always related to similar feelings and impressions.
For example, the colors and activity are associated with animation and animation. To fidelity, the same colors as to trust.
A chromatic chord is not an accidental combination of colors, but an unmistakable whole.
As important as the most named isolated colors are the associated colors. Red with yellow and orange produces a different effect than red combined with black or violet; the effect of green with black is not the same as green with blue.
The chromatic chord determines the effect of the main color.
The chromatic circle
The chromatic circle helps us to observe the basic organization and the interrelation of colors.
The primary colors are: red, blue and yellow. The secondary colors are: green, violet and orange.
and tertiary colors are: violet red, orange-red, orange-yellow, green-yellow, blue-green, and violet-blue.
Secondary colors are obtained by mixing equal parts of two primaries; tertiary colors are achieved by mixing equal parts of a primary color and an adjacent secondary.
Primaries are colors that are considered absolute and can not be created by mixing other colors. However, mixing the primaries in different combinations creates an infinite number of colors.
The tone:
It is the hue of the color, that is, the color in itself, it supposes its chromatic quality, it is simply- a synonym of color. It is the quality that defines the mixture of a color with black and white. It is related to the wavelength of its radiation. According to its tonality it can be said that a color is red, yellow, green ...
Here we can make a division between:
Warm tones (red, yellow and orange): those that we associate with sunlight, fire ...
Cold tones (blue and green): Cold colors are those that we associate with water, the light of the moon
If we know how to use the colors properly, we will save a lot of time and effort.
What effects produce the colors?
We know many more feelings than colors. Therefore, each color can produce many different effects, often contradictory.
The same color acts on each occasion differently. The same red can be erotic or brutal, untimely or noble.
The same green may seem healthy, or poisonous, or tranquilizing. A yellow, radiant or hurtful.
To what are so particular effects due? No color appears isolated; each color is surrounded by other colors. In an effect several colors intervene-a color chord.
A chromatic chord is composed of those colors most frequently associated with a particular effect. Some research shows that equal colors are always related to similar feelings and impressions.
For example, the colors and activity are associated with animation and animation. To fidelity, the same colors as to trust.
A chromatic chord is not an accidental combination of colors, but an unmistakable whole.
As important as the most named isolated colors are the associated colors. Red with yellow and orange produces a different effect than red combined with black or violet; the effect of green with black is not the same as green with blue.
The chromatic chord determines the effect of the main color.
The chromatic circle
The chromatic circle helps us to observe the basic organization and the interrelation of colors.
The primary colors are: red, blue and yellow. The secondary colors are: green, violet and orange.
and tertiary colors are: violet red, orange-red, orange-yellow, green-yellow, blue-green, and violet-blue.
Secondary colors are obtained by mixing equal parts of two primaries; tertiary colors are achieved by mixing equal parts of a primary color and an adjacent secondary.
Primaries are colors that are considered absolute and can not be created by mixing other colors. However, mixing the primaries in different combinations creates an infinite number of colors.
The tone:
It is the hue of the color, that is, the color in itself, it supposes its chromatic quality, it is simply- a synonym of color. It is the quality that defines the mixture of a color with black and white. It is related to the wavelength of its radiation. According to its tonality it can be said that a color is red, yellow, green ...
Here we can make a division between:
Warm tones (red, yellow and orange): those that we associate with sunlight, fire ...
Cold tones (blue and green): Cold colors are those that we associate with water, the light of the moon
Brilliance:
It has to do with the intensity or level of energy. It is the luminosity of a color (the ability to reflect white), that is, the brightness. Refers to the lightness or darkness of a tone. It is a variable condition, which can fundamentally alter the appearance of a color. The brightness can vary by adding black or white to a tone.
Saturation:
It is related to chromatic purity or lack of dilution with white. It constitutes the purity of color with respect to gray, and depends on the amount of white present. The more saturated a color is, the purer it is and the less mixture of gray it has.
It has to do with the intensity or level of energy. It is the luminosity of a color (the ability to reflect white), that is, the brightness. Refers to the lightness or darkness of a tone. It is a variable condition, which can fundamentally alter the appearance of a color. The brightness can vary by adding black or white to a tone.
Saturation:
It is related to chromatic purity or lack of dilution with white. It constitutes the purity of color with respect to gray, and depends on the amount of white present. The more saturated a color is, the purer it is and the less mixture of gray it has.
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