What should I consider to win money with an app?

Cellphones are much more widely used than computers around the world, either because they are practical and mobile, or because many people spend less time at home to check their PC. Be that as it may, taking mobile phones into account when promoting a product or service is important. There is even way to earn money through applications for them.

The mobile marketing consists in the promotion of what you offer through the cell phone of your clients. To do this, you must create an application for your company. You must follow these steps.

1. Define your goals

Define what your company's goal is when creating the application. What do you want to sell? How? When? To who?

If you know a specific branch of business, such as restaurants for example, it is advisable to focus on it and take advantage of it.

2. Create your page

A landing page is what you need if you want your customers to locate you. That will be the space where you give information about yourself as a company and what you offer them. You can also use it as a showcase to sell your products.

3. Create your value proposition

Why should they choose you and not anyone else? What is it that sets you apart from others? You must consider that the application you are selling solves the problem or lack of your potential client.

A good application can cost up to 45,000 euros while a more accessible only 1,000 barely. However, it's still a profitable way to make money, do not you think? 

Source: IEB School.