8 tools to improve your digital marketing

Digital marketing is very important nowadays but many times the tools that can help us be more effective are not exactly free. That is why we give you this list of 8 applications that you can use at no cost.

Google Alerts

Monitor your brand or product on the network, by using a keyword. Through this tool, you will be able to verify where that keyword appears that you have used and in which web page. It does not monitor social networks.

Talkwalker

Unlike Google Alerts, this tool monitors social networks so you can use it in combination with the first to cover a wider range.

Social Mention

This application analyzes the contents on the Internet in order to know who mentions us, where and when, whether in blogs or social networks.

Ubersuggest - Neilpatel

It is an alternative tool to Google's Keyword Planner, so it will help you identify which words you should use in your content to improve your SEO.

SimilarWeb

Make benchmarking reports and other statistics for your website.

MOZ

It will help you analyze various SEO aspects of your website, especially the backlinks used.

LandBot

With it you can create your own bot to insert it into your web page in a simple way, especially for those who are not experts in programming.

SmartLook

With this tool you will be able to record in video everything that users do in your web page, which is something very valuable to measure the behavior of the users.

Source: Tecno Hotel News.